A company profile video is a short synopsis of who your company is, what you do, and the features or benefits you offer.
It’s not about one single product that you offer, but rather your value proposition as a whole.
It’s essential to keep the viewer engaged; grab their attention in the first 5 seconds, or you’re likely to miss out on opportunities.
Ideally, you want to streamline your content to address what your customer needs, or wants, and how you are a part of the solution for them.
With a strategically scripted company profile video, the viewer can quickly understand what your company has to offer and make a decision to continue in the sales process with your brand.